Art direction and visual development for 99’s always-on social media content, translating the mobility brand’s bold and accessible personality into a dynamic and recognizable digital language.
The creative approach combines strong visual hierarchy, graphic rhythm, and brand consistency to build impactful, culturally relevant content designed for fast-paced social platforms. Concept development guided each piece, balancing clarity, personality, and immediacy while strengthening the brand’s presence across everyday communication.
TODO MUNDO NO RIO
ALWAYS ON
THUMBNAILS
TIKTOK